Canon
Canon PowerShot SX740 HS 20.3MP Digital Camera – 40x Optical Zoom, 4K – Black
Capture holidays, family moments and distant details with the Canon PowerShot SX740 HS in Black. Featuring a 20.3MP CMOS sensor, 40x optical zoom, DIGIC 8 processing and 4K video, this compact camera also offers optical image stabilization, a 3-inch screen that tilts 180°, and Wi-Fi and Bluetooth connectivity for sharing through Canon Camera Connect.
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Overview
CANON POWERSHOT SX740 HS
Capture More of the Journey
From a wide landscape to a distant landmark, the Canon PowerShot SX740 HS gives you room to explore. Its compact black body combines a versatile zoom lens with detailed photos and 4K recording.
20.3MP
CMOS Sensor
40x Zoom
Optical Magnification
4K Video
Movies and Time-Lapse
180° Tilt
3-Inch LCD Screen
Bring Distant Details Closer
The 40x optical zoom covers a 24–960mm equivalent range. Frame a group or city skyline, then zoom in on architectural details and subjects farther away without changing lenses.
Zoom Framing Assist helps you find a subject again when it moves outside the frame at long zoom settings.
Detail for Everyday Memories
A 20.3MP CMOS sensor works with Canon's DIGIC 8 processor to capture everything from holiday portraits to the small details you notice along the way.
Steadier Handheld Shots
Optical image stabilization helps reduce blur caused by camera shake, providing useful support when shooting handheld or working with longer zoom settings.
Catch the Moment
Shoot bursts at up to 10fps with focus and exposure locked, or up to 7.4fps with tracking. Actual speed varies with settings and shooting conditions.
Get Yourself in the Frame
The 3-inch LCD tilts upward through 180°, allowing you to check your framing from in front of the camera.
Use it for travel selfies, group memories and recording yourself, with Self Portrait Mode offering additional portrait adjustments.
Keep the Movement in Your Memories
Record 4K movies or use 4K time-lapse to show a changing scene in a shorter sequence. These options give you another way to tell the story of a trip or a day out.
4K recording uses a cropped view, so allow for tighter framing when composing your video.
Built-in pop-up flash
Rear screen and accessible controls
Easy to Carry. Simple to Share.
At approximately 299g including the battery and memory card, the SX740 HS is easy to take along for sightseeing and everyday outings. Its built-in lens keeps your camera kit compact.
Wi-Fi and Bluetooth work with the Canon Camera Connect app on compatible phones, supporting image transfer and remote shooting so you can share selected moments after taking them.
Frequently Asked Questions
How much optical zoom does it have?
It offers 40x optical zoom, covering a 24–960mm equivalent focal range.
Can it record 4K video?
Yes. It supports 4K movie recording and 4K time-lapse movies.
Does the screen flip up for selfies?
Yes. The 3-inch LCD tilts upward by 180° so you can see your framing from the front.
Can I transfer photos to my phone?
Yes. Use the Canon Camera Connect app with a compatible smartphone and the camera's wireless connectivity.
Do I need to buy a separate lens?
No. The camera has an integrated zoom lens and does not use interchangeable lenses.
Which memory cards does it support?
The camera supports SD, SDHC and SDXC memory cards, including UHS-I cards. For 4K movie recording, Canon specifies a UHS-I card with UHS Speed Class 3 (U3). A memory card is sold separately.
Explore More with AX Store Kuwait
For tabletop photography and recorded video, position your camera on an Elgato Mini Mount or RØDE DS3 desktop arm. Add a Razer Key Light Chroma when you want adjustable lighting for an indoor setup.
Explore the SanDisk Ultra 64GB SDXC card for everyday photography or the SanDisk Extreme 128GB microSDXC card with SD adapter for additional removable storage. Match the speed markings on the supplied card to your recording mode: Canon specifies a UHS-I U3 card for 4K movies.
After importing your photos and clips to a compatible computer, keep a separate copy on a SanDisk Portable SSD. Use a suitable card reader or supported camera transfer connection to move the files to your computer first.
Browse our camera collection or contact AX Store for help choosing the right equipment for your next trip or project.
THE DETAILS
Technical specifications
General and Image Sensor
Canon
PowerShot SX740 HS
Black
Compact digital camera with fixed superzoom lens and built-in flash
1/2.3-type back-illuminated CMOS
Approximately 20.3 megapixels; image processing may reduce the recorded pixel count
Approximately 21.1 megapixels
Primary color
DIGIC 8
Lens and Image Stabilization
4.3–172.0 mm
24–960 mm
40x
Up to approximately 80x
Approximately 4x
Approximately 1.6x or 2.0x; availability depends on image size
Up to approximately 160x
f/3.3 at wide angle; f/6.9 at telephoto
f/3.3–f/8 at wide angle; f/6.9–f/8 at telephoto
13 elements in 11 groups: 1 Hi-UD, 3 UD, 2 double-sided aspherical and 1 single-sided aspherical lens elements
Lens-shift optical IS; approximately 3.5 stops under Canon/CIPA test conditions
Intelligent IS with Dual Sensing IS; 5-axis Advanced Dynamic IS for movies
Supported
Focusing
TTL autofocus
Face & Tracking, 9 points; Tracking, Zone, 1-point and Center
One-Shot, Servo and Continuous
Supported
Supported, with MF Peaking
Wide angle: 5 cm–infinity; telephoto: 2 m–infinity
Wide angle: 1 cm–infinity; telephoto: 2 m–infinity
1–50 cm at wide angle, measured from the front of the lens
Exposure and Shooting
Evaluative; center-weighted average; spot (center)
Supported
±3 EV in 1/3-stop increments
ISO 100–3200 in 1-stop increments; Auto ISO 100–1600
15–1/3200 second across shooting modes; Auto: 1–1/3200 second
Auto, Daylight, Shade, Cloudy, Tungsten, Fluorescent and Custom
Auto, Hybrid Auto, P, Tv, Av, M, Sports and scene/effect modes
Food, Self Portrait, Portrait, Smooth Skin, Handheld Night Scene, Grainy B/W, Soft Focus, Fish-eye, Art Bold, Water Painting, Toy Camera, Miniature and Fireworks
Single; high-speed continuous; low-speed continuous
Up to approximately 10 fps high speed; 4 fps low speed
Up to approximately 7.4 fps high speed; 4 fps low speed
Speed varies with settings, subject, lighting, shutter speed, aperture, flash, ISO, zoom position and memory card
Approximately 2 seconds, 10 seconds or Custom
Display and Flash
3.0-inch (7.5 cm) TFT color LCD
Approximately 922,000 dots
Approximately 100%
Tilts upward approximately 180°
5 adjustable levels
None
Built-in pop-up flash
Auto, Manual Flash On / Off and Slow Synchro
Up to 1/2000 second
Supported during shooting and playback
±2 EV in 1/3-stop increments
Supported
3 levels with the internal flash
Approximately 0.5–5.0 m
Approximately 2.0–2.5 m
Still Images and Storage
JPEG only; RAW recording is not supported
Fine / Normal
Exif 2.31 / DCF 2.0; DPOF 1.1
5184 x 3888; 3648 x 2736; 2432 x 1824
5184 x 2912; 3648 x 2048; 2432 x 1368
5184 x 3456; 3648 x 2432; 2432 x 1616
3888 x 3888; 2736 x 2736; 1824 x 1824
Image resizing; histogram; approximately 2x–10x playback zoom
SD, SDHC and SDXC; UHS-I supported
UHS-I card with UHS Speed Class 3 (U3)
Sold separately
Movie Recording and Audio
3840 x 2160 at 29.97 or 25 fps
1920 x 1080 at 59.94, 50, 29.97 or 25 fps
1280 x 720 at 59.94 or 50 fps, as listed in Canon's original European specification
MP4
MPEG-4 AVC / H.264
MPEG-4 AAC-LC, stereo
Built-in stereo microphone
Approximately 120 Mbps
Up to 29 minutes 59 seconds; recording may stop earlier depending on card capacity, temperature and operating conditions
Cropped capture from the center of the sensor; narrower field of view than still photography
4K time-lapse; 4K Frame Grab; Full HD time-lapse; Video Snapshot; Hybrid Auto
Connections and Wireless
Hi-Speed USB, Micro-B-compatible connector
Micro HDMI, Type D
IEEE 802.11b/g/n; 2.4 GHz
Bluetooth 4.1 Low Energy, original PowerShot SX740 HS
Infrastructure: WPA2-PSK (AES/TKIP), WPA-PSK (AES/TKIP), WEP; camera access-point mode: WPA2-PSK (AES)
Canon Camera Connect for compatible iOS and Android devices; image transfer and remote shooting
GPS information through a compatible smartphone and Canon Camera Connect
PictBridge via USB or wireless LAN; compatible Canon SELPHY and PIXMA printers
Power and Battery
Rechargeable lithium-ion NB-13L
3.6 V DC; 1250 mAh
Approximately 265 shots; approximately 370 shots in Eco mode, under Canon/CIPA conditions
Approximately 60 minutes under CIPA testing; approximately 100 minutes continuous recording
CB-2LH / CB-2LHE, depending on region
Approximately 2 hours 10 minutes with NB-13L
100–240 V AC, 50/60 Hz; 4.2 V DC, 0.7 A output
Supported on the original SX740 HS with compatible optional USB charging equipment, such as Canon CA-DC30E and IFC-600PCU or equivalent Micro-B cable
Approximately 2 hours 50 minutes with NB-13L in the camera; varies with remaining battery power
Physical Specifications
Approximately 110.1 x 63.8 x 39.9 mm
Approximately 299 g
Approximately 275 g
0–40°C
10–90%
Software and Menus
Canon Camera Connect for iOS / Android; Image Transfer Utility
Windows 10 / 8.1 / 8 / 7 SP1; Mac OS X 10.9 / 10.10 / 10.11; current application requirements may differ
Windows 10 / 8.1 / 8 / 7 SP1; Mac OS X 10.9 / 10.10
English, German, French, Dutch, Danish, Finnish, Italian, Greek, Norwegian, Portuguese, Russian, Swedish, Spanish, Ukrainian, Polish, Czech, Hungarian, Turkish, Simplified Chinese, Traditional Chinese, Japanese, Korean, Thai, Arabic, Romanian, Farsi, Hindi, Malay, Indonesian, Vietnamese and Hebrew
Standard Canon Regional Package
PowerShot SX740 HS Black
NB-13L
CB-2LHE and regional AC cable; charger / plug may vary by region
WS-800
User manual kit
Memory card and USB interface cable
COMPLETE YOUR SETUP
Pairs well with
